Read about the campaigns Melissa has worked on to help for-purpose organisations meet their PR & communications goals.
December 19, 2016
Launched in 2010, GoFundMe is the world’s largest social fundraising platform, with over $10 billion raised so far. With a community of more than 70 million donors, GoFundMe is changing the way the world gives.
Relatively new to the UK market at the time, GoFundMe needed help to manage its crowdfunding press activity and identify and amplify human-interest stories for maximum media coverage raising awareness of its crowdfunding offering.
Under Melissa’s leadership, the GoFundMe team at Rooster PR helped raise awareness of countless crowdfunding campaigns including:
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