Read about the campaigns Melissa has worked on to help for-purpose organisations meet their PR & communications goals.
December 19, 2017
The BDA is the UK’s leading membership organisation and registered charity run by Deaf people for Deaf people. The BDA delivers a range of services to achieve its aims of empowering Deaf people to overcome difficulties that they face on a daily basis.
Deaf-led organisation British Deaf Association (BDA) needed help to raise its profile in mainstream UK & Irish media. Introducing the BDA to ‘hearing’ media was a challenge. Not only was this a new experience for them but many production teams had never worked with – or even met – a Deaf person before!
21 of those pieces were broadcast – showing how much progress the BDA made since that first production team was nervous of interviewing a Deaf spokesperson!
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